One Inspirational Day!

Conference Programme & Speakers

The 2025 National Attractions Marketing Conference will run from 10.00am (registration open from 9am) until 4.45pm on Thursday 5^th June at Drayton Manor Theme Park & Resort.

The National Attractions Marketing Conference is fully supported by numerous visitor attraction and tourism associations, and gives every delegate a great opportunity to choose from a wide range of presentations and seminars, to network with other colleagues and to meet with some of the “best-in-class” marketing agencies and consultants who support the UK attractions sector.

The full conference programme will be released very soon.  Meanwhile, here’s just some of the subjects and speakers at this year’s NAMC, and you can book at any time here:

• Ai for Attractions
• CRM, connectivity and ticketing – systems, data, ticketing and third-party marketing
• Digital Advertising/Paid Media and Ai’s impact on it
• Future-scoping: Attractions Marketing into 2025 and beyond
• Immersive Attractions
• Local Marketing for greater near-attraction impact
• Market Insights, Trends & Growth Markets for 2025/26
• Marketing & Business Strategies for attractions
• Marketing in an Operational Cost Crisis
• Marketing Nudges: Leveraging behavioural psychology to improve marketing performance
  
• New Attractions which will become your competitors
• Niche Markets and how to access them
• Social Media Marketing latest for attractions – Tik Tok, Gen Z and where the market’s heading
• Website Excellence and where we’re heading with Search
• What’s App – your customers are using it, why aren’t you?
• And much, much more….

Check out our growing list of speakers by clicking on Speakers and their Bios:

• Laura Baxter, Head of Marketing, Blackgang Chine/Vectis Ventures
• Alex Caley, Group Head of Marketing, Continuum Attractions
• Liz Dimes, Digital Marketing Director, Agility Marketing
• Martin Evans, Managing Partner, The Tourism Business
• Luke Flynn, Estate Operations Manager, Old Royal Naval College, Greenwich
• Paul Kelly, Chief Executive, BALPPA
• Neil Lewin, Managing Director, Semantic
• Ian Miller, CEO, Crafted
• Kelly Molson, Director, Kelly Molson Consulting
• Helen Nurse, Director, Capture 1
• Anthony Rawlins, CEO, Navigate
• Nikki Smith, Director, The Visitor Marketing Consultancy
• Jonathan Taylor, Senior Sales & Marketing Manager, Phantom Peak
• Seren Welch, Director, SW Consulting/Screen Tourism Consultant
• Nik Wyness, Head of Marketing, The Tank Museum

Delegate Rates

Full Paying Visitor Attraction Delegate:
Rate: £245 + VAT

Association Member rate (Visitor Attractions):
Rate: £195 + VAT

Supplier/Agency rate:
Rate: £295 + VAT